2023-2024 PEILCC Marketing Guide

RETAIL DISPLAY PROGRAMS

200ML DISPLAY PROGRAM

200ML DISPLAY PROGRAM

A separate display space for 200ml & 375ml format prod- ucts is available near the point of purchase in 10 PEI Liquor Retail Stores. PEI Liquor provides display units for these impulse purchase items.

Spirit Cost (Per SKU)

Duration

April 2023 – March 2024

$1,100

This program is a requirement if you want to have a 200ml product listed with PEI Liquor.

Eligible Products: 200ml Spirits Locations: Oaktree, West Royalty, Stratford, Granville, Waterfront, Cornwall, Montague, Queen St., Souris and Tignish (10)

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