2022-2023 PEILCC Marketing Guide

CHILLED PRODUCT PROGRAMS

CHILLED WINE

CHILLED WINE

Chilled Wine is a 12-month program period with option to change product upon approval from PEI Liquor. Other formats i.e. – 1.5L will be pro-rated according to number of facings. Guaranteed SKU facings in the Top 7 PEI Liquor retail outlets. The remaining outlets will accommodate participating SKUs based on space availability. Program billed based on applying agent and not specific producer or winery.

ANNUAL PROGRAM FEE

CATEGORY

750ml – 1.5L Wine $1500 per SKU

PEI Liquor Marketing Program Guide | 27

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