PEI Liquor Marketing Guide 2020-2021

Case Stacker Display PEI Liquor is pleased to offer Case Stacker Displays which will be placed in high traffic areas. These displays will be offered in thirteen (13) PEI Liquor Retail Outlets which represents 88% of total sales. The Case Stacker Display unit will be provided by the supplier once approved by PEI Liquor. The selection of Case Stacker Displays is based on the following factors: • Seasonal themes • Profitability/Sales potential

• Inventory levels • Impulse in nature • Program support

CASE STACKER DISPLAY

Program Period

Cost (per SKU)

1 2 3 4 5 6 7 8 9

$600 $700 $800 $800 $700 $600 $800 $500

$500 Locations: Oaktree, West Royalty, Stratford, Granville, Montague, Waterfront, Kensington, Rustico, Alberton, O’Leary, Tignish, Borden, and Queen St. (13)

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PEI Liquor Marketing Guide 2020 / 2021